Smith Gee Studio (SGS) was hired to assist in developing the interior branding of a new fellowship addition to the Hermitage Hills Baptist Church. The objective for the expansion was both to maintain the church’s current congregation and to attract more families and young adults. Through the use of words, super-graphics, and color, SGS developed various interior environments by designing a logo for each age group based on their individual ministry focus. These elements then translated into a full interior design, which included custom millwork, finishes and furniture.
The infant area is named the “Treehouse” and features leaves and tree-like structures upon which children can climb and explore in a loving, protected environment. Pre-teens are invited to slow down in the “Pause” group, where funky hangout areas give them their own space – differentiating them from the older high schoolers and the younger middle schoolers. The space has proven to be a boon for their growing church base and has created warm distinctive places for every age group to continue developing in their faith.